By creating a

 conversion funnel based on the actions you want your website visitors to take, you can find dropoff points and identify ways to patch them up through segmentation and A/B testing. Using a data-driven approach, you can remove the guesswork about what your leads and customers like and create the best experience on your website, social media profiles, emails, landing pages, and more. AARRR metrics for activation Here are some metrics to help you formulate your “aha moment.” Active users: The daily active user (DAU) count is crucial to determine user engagement.





This metric allows you to see if users find utility in your product or service. Abandonment rate: This metric looks at the percentage of users leaving before they complete the desired action. It gives you an insight into the stage where the users are leaving and helps you take the right mitigation measures. Activation rate: This metric measures the pace at which new customers find the Whatsapp Mobile Number List optimum value in your product or service. You have to define a particular action to deem a user “activated” when performing this action. The activation rate then calculates the number of users who performed this action against the total number of users who signed up. Your customers will become loyal customers only when they find value in your product or service.






Keep an eye on whether they feel satisfied with your brand through these metrics. Evaluating this data will allow you to take timely action and reduce churn. Growth marketing strategy: AARRR retention stage The retention stage, as the name suggests, aims to retain your existing customers by providing consistent value that in turn further strengthens customer loyalty and reduces churn rates. It’s about proactively managing the customer experience. growth marketing strategy: acquisition vs retention Image source Growth marketing strategies for retention The best way to retain customers is to engage with them consistently.